Practical Marketing
Strategies For
Agents & Advisors
More visibility. More trust. More opportunity. AMM gives agents and advisors in the health and wealth space a direct path from marketing strategy to business growth. No jargon. No guesswork. Just clarity.
Build Your AEP Marketing Plan Before Enrollment Season Begins:
Spend less time figuring out how to market your business and more time serving your clients this AEP. Inside, you'll learn how to:
Define your ideal AEP audience & craft messaging that resonates
Clarify what makes your agency different so you can stand out
Identify opportunities to scale your marketing without starting from scratch
Measure what's working and how to adjust throughout the enrollment season
Who We Are
The AmeriLife Marketing Mentors is a team of marketing experts built exclusively for agents and advisors in the health & wealth space. We know this industry, we know its challenges, and we know what it takes to grow a business within it.
“Our goal is simple: educate, equip, and empower those who want to learn how to grow smarter in today’s marketing world.”
— Jo Barker, SVP Digital and Growth Marketing | Co-Host AMM Podcast
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Featured Blogs
AI Marketing Check-In: What Insurance Agents Need to Know for the Rest of 2026
The Quick Take Start now, even if you feel behind: Agents who began using AI in January are compounding their advantage. The second-best time to start is today. Audit...
The AEP Marketing Checklist Every Medicare Agent Needs
The Quick Take Prepare now so you can sell later: The more marketing you build, schedule, and automate before AEP, the more time you'll have for client conversations...
The Social Media Strategy Every Medicare Agent Needs Before AEP
The Quick Take Focus on Value Over Sales: Social media is an educational discovery platform meant to build trust and authority, not an aggressive direct-sales...
Local SEO for Insurance Agents: How to Get Found on Google
The Quick Take Local Search Drives High-Intent Leads: Google owns over 90% of search traffic, and 46% of all searches have local intent—especially among consumers aged...
How Insurance Agents Can Create a Month of Marketing in One Day
The Quick Take Start with one piece of anchor content: Create one in-depth piece of content, such as a blog article, webinar, podcast episode, or long-form video, then...
Smart Marketing for Insurance Agents: Generate More Leads with Less Stress
Insurance agents isn’t just about getting your name out there—it’s about getting the right people to notice you. In a crowded, competitive field, the right marketing...
It’s Not Too Late to Leverage AI for Your Marketing — But the Window Is Closing
The Quick Take You haven't missed the boat, but the dock is getting crowded. - The best time to start using AI for your marketing was in January. The second-best time...
Evergreen Content Strategies for Health & Wealth Professionals That Generate Leads for Years
What if a blog post you write today still brings you leads two years from now? That's the promise behind evergreen content strategies. At AmeriLife Marketing Mentors,...
Authority Marketing for Insurance Agents: Build Trust & Win More Clients
Consumers are questioning what is real and who they can trust. They scroll past ads and ignore cold calls. But they do stop when someone online speaks directly to their...
12 AI Marketing Tips Insurance Agents Can Use This Week
The Quick Take Why it matters: 78% of financial advisors say peers who don't adopt AI in the next 3-5 years will fall behind competitively. Marketing is where AI...
Instagram Marketing Tips: How Insurance Agents Can Win with Reels, Stories, and Carousels
Your next client is scrolling Instagram right now. The question is whether they will find you or someone else. At AmeriLife Marketing Mentors, we work alongside agents...
X Marketing Strategy for Insurance Agents in 2026: When, Why, and How to Use It
For years, when something important happened, everyone went to one place: Twitter. Today it goes by X, but the core has not changed. It is still one of the fastest...
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